Webmarketing Training
Webmarketing training: one-day format
After an introduction to the major trends in Webmarketing, we focus our training on three key themes: Search Engine Optimization (SEO), Google Ads campaigns (SEA) and Social Networking. This training is provided by our Webmarketing experts and takes place directly at our offices on rue d’Uzès in Paris. Contact us for more information: [email protected] or call 01 83 62 85 80!
Optimize the natural referencing of your site
The world of SEO is foreign to you, and you want to acquire the basics to master the main concepts of SEO and understand how search engines work? Our SEO Webmarketing course covers everything from getting to grips with SEO copywriting to the latest SEO best practices.
Launching campaigns on Google Ads
The Google Ads advertising tool lets you display your ads directly on search engines, but at what cost? Discover the main possibilities of Google Ads during our Webmarketing training course. Manage your campaign and discover the incredible possibilities of Google’s advertising tool!
Boosting your community on social networks
Instagram, LinkedIn, Facebook… Their names are unavoidable for companies wishing to work on their communication. How can you develop your community and implement a winning strategy to increase your sales via social networks? Discover all the best practices for developing your brand on social networks with our Social Media Webmarketing training course.
Tailor-made Webmarketing courses
Would you like to learn more about a specific web marketing topic? We offer you the opportunity to spend a day with one of our traffic acquisition experts on a specific topic, so that you can gain a complete understanding of a particular acquisition channel. SEO, managing your Google Ads campaigns, Facebook advertising or CRM campaigns, tracking your traffic with Google Analytics… Contact us and choose your Webmarketing training: [email protected] or call 01 83 62 85 80!
Web Marketing Training: Learn to Develop Your Business Online
The objective of the Web Marketing training is to present the main digital acquisition channels in a one-day format. In this Web Marketing training, we cover 3 main channels: Natural Search Engine Optimization, Google Ads campaigns, and Social Media management.
At the same time, we offer customized Web Marketing training for our clients. These tailored training sessions last between 1 and 3 half-days and allow for in-depth exploration of a specific acquisition channel. Whether it’s natural referencing, Google Ads, Facebook Ads advertising campaigns, or even emailing and analytics, you will be trained by one of our experts on the subject you wish to study.
The goal of this Web Marketing training is to teach you how to increase your website traffic, grow your community, increase your prospects, and boost your online sales through online advertising. By the end of this Web Marketing training, you will know the main online traffic acquisition tools and be able to understand how different acquisition channels work.
Web Marketing Training: Expert Trainers in Online Advertising
Our training is provided by our team of Web Marketing experts. Our trainers work daily with our clients on Internet advertising to increase traffic to their websites, generate conversions, and achieve their business objectives. With extensive experience in these acquisition channels, our team will provide you with all the necessary knowledge to understand the main acquisition channels during the Web Marketing training.
Our Web Marketing trainers use these techniques daily on natural referencing issues, Google advertising campaigns, and Social Media. Using these techniques across multiple clients and staying up-to-date with Web Marketing best practices, you will benefit from expert instruction in our Paris premises from confirmed Web Marketing professionals.
Web Marketing Training: Course of the Training Day
Our Web Marketing training begins with a general introduction to Web Marketing. This introduction will help you understand the context of Internet advertising and discover the main acquisition channels. This Web Marketing introduction then presents the list of digital acquisition channels on which you will be trained for the rest of the day.
Web Marketing Training: Learn Natural Search Engine Optimization
The first 2 hours of the Web Marketing training teach you natural search engine optimization. How can you increase the number of visitors to your website using natural referencing techniques? Also known as SEO – Search Engine Optimization – our natural referencing training presents the main techniques for indexing your website at the top of search engines. We will teach you how to target SEO keywords and optimize your website’s code to reach the first position on Google.
Web Marketing Training: Discover Google Ads
In the early afternoon, our Web Marketing training resumes by introducing the Google Ads tool. How can you increase the number of sales or leads on Google using paid advertising? Formerly known as Google AdWords, Google Ads is Google’s advertising platform. We will train you on the main features of Google Ads and teach you the key performance indicators that will allow you to manage your paid advertising campaign – SEA campaigns – on Google.
Web Marketing Training: Get Trained on Social Media
Our Web Marketing training concludes by presenting the different Social Media platforms. How can you increase your community on Social Media? We will present the main Community Management techniques to grow the number of followers on your Facebook, Instagram, Twitter, or LinkedIn pages. How can you increase online sales on Facebook and Instagram? We will also teach you paid advertising strategies on social networks (Facebook Ads, LinkedIn ads, etc.) to reach a targeted audience through your advertisements.